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Brand Strategist, Ordained Minister, International Speaker, Author, Entrepreneur, Wife, and Mom to 4 boys, Coleen Otero is the definition of doing it all with STYLE and GRACE! With over 20 years of experience in the Beauty and Branding Industry, Coleen has dedicated her life to coaching her clients to live their best life, both professionally and personally.  

After losing everything in the recession of 2008, Coleen was forced to rebuild and rebrand herself in the beauty industry. Before long, Coleen found herself dominating the scene as a sought-after celebrity stylist with VIP clientele such as Sherri Shepherd (The View), Sisaundra Lewis (The Voice), Myesha Chaney (Preachers of LA), and Junice Rockman (Relationship Rescue, Thicker Than Water). In 2018, Coleen snagged the role of lead stylist for BET’s Black Girls Rock. She went on to have a successful extensions line and so much more, before realizing that her ability to brand herself was a gift that other women could benefit from. 

Coleen has worked with national brands such as the iconic Rev. Jesse Jackson's Rainbow PUSH Coalition, the #1 Wig Adhesive in the US Bold Hold, EXP's Top Realtor Veronica Figueroa, Celebrity Makeup Artist Kym Lee, along with many amazing personal brands.

From leading her women's network, CEO Chicks, to teaching branding seminars and  business workshops… her resume speaks for itself! She was also recognized as Rolling Out Magazine's Sister With Super Power! Her book, Brand to Bucks was listed as one of Amazon's Best New Sellers in its category and is still selling out today. 

This branding expert’s work and products have been featured on media outlets such as Yahoo Finance, Bravo, BET, NBC, CBS, FOX, Madam Noire, Black Enterprise, Girl Talk HQ, Medium, Huffington Post, Orlando Business Journal, and more. 

Meet Coleen