Your Logo Isn’t Your Brand
There's a persistent misconception that continues to mislead businesses: equating a brand with its logo. While visual identity certainly...
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Coleen Otero
Oct 142 min read
Scaling Your Business with AI: Automating Operations and Enhancing Productivity
It’s no surprise I am a huge advocate for AI! My social media posts teaching about it have gone viral several times! Scaling your...
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Coleen Otero
Sep 122 min read
A Day in NYC: Celebrating Black Business Month and DEI in Action
Some days are just unforgettable, and my recent trip to New York City was one of those days. From stepping into the Nasdaq studios to...
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Coleen Otero
Sep 102 min read
Use Social Media To Your Advantage!
Social media isn't just about scrolling and liking anymore; it's a powerful tool for business owners to amplify their brand, connect with...
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Coleen Otero
Aug 142 min read
Don’t Fall Behind! Master the Business Game in 2024: Tips, Tricks, and Total Awesomeness!
Welcome to the future, where business is evolving faster than you can say "disruptive innovation"! 🌟 If you're ready to conquer 2024 and...
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Coleen Otero
Jul 152 min read
The 5-Year Itch: Why Most New Businesses Don't Make It
The summer is big for me! I am celebrating 11 years of operating my Branding Agency and 8 years for @ceochicks Non Profit... These are...
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Coleen Otero
Jun 213 min read
Out Of The Office
Hello Greatness! For some of you, it may be your first time on my blog, and for others, you’re an O.G. here. I make it my priority to...
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Coleen Otero
Jun 61 min read
A Strong Business Brand: Three Essential Strategies for Success
In the dynamic world of business branding, success is built upon a foundation of strategic cohesion. Let's explore three interconnected...
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Coleen Otero
May 62 min read
Graceful Entrepreneurship: Finding Your Path with Faith
As a faith-driven entrepreneur, you wear many hats and navigate various responsibilities daily. Balancing your business and faith can be...
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Coleen Otero
Apr 163 min read
From the Hustle to the Heart
We live in a world where success often seems synonymous with ceaseless hustle, relentless ambition, and the perpetual pursuit of external...
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Coleen Otero
Mar 202 min read
OMG I have the best SQUAD 🥺ever?!(FREE OFFER BELOW)
Have you ever been working towards a big goal, and then realized you weren't alone? That's exactly how I felt when I hit a HUGE milestone...
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Coleen Otero
Mar 112 min read
Build Your Email List Now Before It's Too Late... 📧✏️
Hello Greatness, I recently shared some insights on my social media about the critical importance of building your email and text lists....
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Coleen Otero
Sep 18, 20233 min read
That time I was homeless... (Tissues Required)
Hello Greatness! Recently in our CEO Chick group chat I dropped some recommended reading and one of our members said, "I haven't read in...
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Coleen Otero
Aug 2, 20233 min read
Handling Grief as a Business Owner and Friend...
The last few days have been tough, I got bad news that a close friend of mine passed away. That put me down for a solid 2 days, crying,...
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Coleen Otero
Feb 15, 20236 min read
My Below Deck Experience...
Hey friends! So many of you asked me to blog about my experience on Bravo TV's, Below Deck show. For those of you who never heard about...
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Coleen Otero
Feb 12, 20232 min read
Brands That Win During A Recession...
As someone who has experienced the lost of houses, cars, businesses, during the 2008 market crash... I learned real quick how important...
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